How do you change the deeply held beliefs of a nation? And what does it take to bring about real national progress? We've compiled lessons learned from every corner of the decades-long campaign for the freedom to marry.
Building a Critical Mass of Public Support
How we built super-majority support, creating the climate for victory.
Digital & Earned Media
How we used digital and earned media to build the movement and drive the conversation.
Lessons for Other Movements
For more than ten years, Freedom to Marry made the case for the freedom to marry for same-sex couples nationwide, driving the strategy that leveraged a movement and changed hearts, minds, and the law. Here are some resources summarizing key elements of how we succeeded and offering lessons for other movements to consider and adapt.View Other Lessons